Welcome to My New Website
Updated: Jun 15, 2019
It's out with the old and in with the new!
Why did I decide to make a new website?
In the growing digital landscape, things move fast. I want to be not only on the curve, but ahead of it. My old site was fine and fit in line with other sites without feeling dated, however, when I looked at it I didn't feel like it represented how forward thinking the projects and teams I am working on are.
Websites should reflect who you are and what you're doing, and now this new site does just that.
How I made the website:
I know you probably don't read much about the process behind website creation, but this is an important part of your brand so I wanted to give you an inside look at everything behind the scenes.
Usually, websites take a really long time to make, especially when you have a lot of needs for them. This site, coinciding with my upcoming book launch, now needs to function as a place where people can find me and everything I'm doing. This includes functionality such as a blog section, podcast section, book landing page, contact, syncing real time with my social media channels, options for my newsletter, and acting as a secure server for future ecommerce (such as the book). These functional pieces needed to fit into a beautiful package that I feel exudes who I am as a person and my own personal brand.
I got together with my friend Larissa, who has been telling me to update my website since March, and we thought through the emotions we wanted the site to evoke, and the strategy behind what we needed a viewer to get from the site. We created a new logo, new brand colors, new format; basically new everything. She's been working on websites and digital marketing packages for years, and I gave my input and thought process behind everything I do.
Working with someone I know and trust has made the process easy and allowed me to have a really strong voice in the direction of the site. Altogether, we spent less than two weeks doing everything and created something that I think is beautiful and really speaks to who I am.
Since the site is new, please take a look and let me know what you think! If you don't know how to get in touch with me, there's a website tab for that.
This is just the start of so many new and exciting things coming up, so make sure to come back and check it frequently.